Topic Ideas

Hi All,

 

Some potential responses to Angela’s ideas.

 

  1. Early Warning & Information – Why Data Matters
  • Core Message: “Data saves lives. Early warnings aren’t just numbers—they’re lifelines.”
  • 90s Angle: Tell the story of one farmer or family who avoided catastrophe thanks to a weather or crop alert.
  • Hook: “What would you do if you had 5 days’ notice before a disaster?”
  • Best ChannelInstagram Reel or TikTok, with animated data visuals + voiceover.

 

  1. Animals in Emergencies – More Than Companions
  • Core Message: “Animals aren’t just pets—they’re protectors, healers, and survivors.”
  • 90s Angle: Show real scenes—therapy dogs in shelters, farmers evacuating with livestock, or mine-detecting rats.
  • Hook: “When disaster strikes, who do you grab first?”
  • Best ChannelYouTube Shorts, Facebook Video, or TikTok, animal-themed content performs strongly.

 

  1. Hunger, Starvation, Famine – What’s the Difference?
  • Core Message: “Words matter. So does action.”
  • 90s Angle: A simple bar/coffee-table explanation of the three terms, ending with a striking stat or child’s story.
  • Hook: “If you saw a starving child, would you stop to ask why they’re hungry—or just help?”
  • Best ChannelInstagram Story or Carousel, with visuals + punchy subtitles.

 

  1. IHL & Humanitarian Principles – What’s Right in a Crisis?
  • Core Message: “Even in war, rules exist. And they matter.”
  • 90s Angle: A single question: “Is it ever OK to bomb a hospital?” Lead into a brief explanation of IHL principles.
  • Hook: “What would you want for your loved ones in a crisis?”
  • Best ChannelLinkedIn Video (for professionals), TikTok or YouTube Shorts (for broader audiences).

 

  1. Targeting Aid – Who Gets What, When, and Why?
  • Core Message: “Getting aid right can save lives—or cost them.”
  • 90s Angle: Use a real-life scenario—e.g., two families, one gets aid, one doesn’t. Why?
  • Hook: “When you’ve lost everything, who decides if you get help?”
  • Best ChannelTwitter/X VideoInstagram, or short podcast-style voiceover with motion graphics.

 

  1. The Magic of a Nut – Life in a Sachet
  • Core Message: “Plumpy’nut is peanut butter that saves lives.”
  • 90s Angle: Show a child recovering from malnutrition thanks to Plumpy’nut—one sachet at a time.
  • Hook: “Could a spoonful of this save a child’s life? Yes.”
  • Best ChannelInstagram Reels, TikTok, or YouTube Shorts with animation and real case footage.

 

  1. Unpalatable Conversations – The Brutality That Silences
  • Core Message: “Some stories are hard—but staying silent is worse.”
  • 90s Angle: Frame around one line: “Why burn a school, rape a mother, or destroy a water tank?” Then explain how violence sends a message.
  • Hook: “Violence speaks. Are we listening?”
  • Best ChannelPodcast clipTikTok with a serious tone, or Instagram Stories with strong visual metaphors.

 

Regards,

 

Peter